2023 December 11: Introducing a New Contextual Targeting Segment From Oracle Advertising

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Oracle Advertising introduces a new Maximum Protection segment in addition to their current contextual targeting products. With this release, advertisers can serve their ads in exclusively brand-safe environments. Maximum Protection differs from brand safety because, instead of blocking unsafe inventory, this segment targets only safe content. This also means that this segment excludes uncategorized inventory. You can choose Maximum Protection segment as an extra layer of assurance that your ads are displayed only in the safest online environments.

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