2022 May 30: Define Advertiser Access Rules on Deal Level

Anja
  • Updated

You can now allow specific advertisers to reach an exclusive demand by choosing whether you want to apply or bypass the Advertiser Access Rules for a specific deal. Therefore, you can still ensure safety during the programmatic trading but also enable exceptions for the bid requests from the advertisers that meet certain requirements. This functionality works with both, Programmatic Guaranteed, and Standard deals.

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